boy, i hate epending

A year and a half ago, a deer tried to occupy the same space as my left front fender, and thus proved that two solid objects cannot in fact occupy the same space. I used the Travelers Insurance concierge service to handle the repairs and they ended up farming the body work out to DeNooyer Chevrolet (who did a decent job with the repairs, I might add.)

So suddenly today I got a helpful email message from DeNooyer via an anonymous outfit, vu7s.com, indicating that as a valued customer, if I wanted to receive promotions via email all I had to do was, well, nothing, they were going to just start sending them.

Here is a list of facts as I see them:

• I was never DeNooyer's customer, I was Traveler's customer. DeNooyer presumes too much.


• I never gave DeNooyer my email address. They got it from somewhere else, without my permission


• I don't play opt-out games, I never "click here". I did what I usually do, I instructed my mail server to reject all email from *.vu7s.com

What the vendor appears to have done for DeNooyer is called epending. They probably sold DeNooyer a service whereby they correlated names with likely email addresses and just started sending. It's an error prone process that sometimes has some pretty awful side effects if the wrong email address gets tied to a name. Just say NO to epending.